CRM stands for customer relationship management, Its a software that helps businesses manage, track and organize their relationships with customers. A CRM can help you store customer data such as user behavior. For how long a customer in touch with your business, purchase records, and notes on sales interactions, which you can use to optimize your sales and marketing processes and improve customer service across your organization.
CRM, a software that works by tracking the actions of your current or potential customers through your business website, social media, or email marketing campaigns.
"Not all customers are created equal, so the value of a CRM is that it helps you keep the right customers and deploy your precious marketing dollars towards the customers that will return the highest value over their customer lifetime,”
said Mike Catania, CEO and co-founder of Locaris.
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